Hormel Foods-owned Columbus Craft Meats has released a new charcuterie tasting board to offer increased convenience for consumers.
Packaged in a wood-printed board, the product features Columbus Italian dry salami, Columbus Calabrese salami, white cheddar cheese, chocolate-covered cranberries, Castelvetrano olives and La Panzanella multigrain crackers.
“Our new Columbus Charcuterie Tasting Board is perfect for consumers looking for a premium charcuterie experience, whether they are entertaining or want to bring something to a party,” said Henry Hsia, director of marketing for Columbus Craft Meats.
“Instead of having to purchase the items individually and craft a board on their own, consumers can rely on our expertise.”
He added: “The board contains our go-to favourites when building charcuterie boards. We hope consumers will enjoy these great flavour combinations as much as we do. The board comes ready to serve – just peel off the clear film and enjoy. There is no fussing with pouches or lids.
“We understand people don’t always have the time to find the products, assemble and craft a high-quality and great-looking charcuterie board. With the Columbus Charcuterie Tasting Board, now we are able to provide everyone with a quick, delicious option all delivered in an impressive-looking presentation.”
The board retails for approximately $13.99 and is now available in the US.
Hormel Foods acquired Columbus in 2017 in a deal worth $850 million. Last year, the brand collaborated with Faction Brewing to launch an India pale ale-flavoured salami.
© FoodBev Media Ltd 2020