Danone North America is adding to its Silk brand’s Oat Yeah portfolio in the US with a new range of oat milk yogurts.
Oat Yeah Oatmilk Yogurt Alternatives combine gluten-free oats with live and active cultures to create a “creamy, craveable yogurt”, Danone North America said.
The vegan line is available in four flavours: vanilla, mixed berry, strawberry and mango.
“Creating a yogurt alternative was the natural next step after our well-received Silk Oat Yeah Oatmilk beverage launch earlier this year,” said Joshua Cook, brand manager of plant-based yogurt for Silk.
“Oat Yeah Oatmilk Yogurt Alternatives are a tasty option for any person looking to make progress toward their health and wellness goals – whether they have specific dietary needs or are simply looking to try something new.”
Oat Yeah Oatmilk Yogurt Alternatives are available now across the US for a suggested retail price of $1.89 per 5.3oz cup.
The Silk brand was acquired Danone as part of the $12.5 billion WhiteWave Foods merger. The WhiteWave name has now been dropped.
Last year, Danone revealed plans to triple the size of its plant-based business by 2025 by combining its position in the dairy industry with the high plant-based growth potential.
In February, Danone North America opened a new building at its DuBois, Pennsylvania, facility to increase production of its plant-based foods. The facility now produces Vega yogurt alternatives and nutritional powders, as well as Silk yogurt alternatives and So Delicious Dairy Free products.
© FoodBev Media Ltd 2020
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