Dairy co-operative Darigold has invested $67 million in its Boise, Idaho production facility, as it seeks to meet the growing demand for its Fit Milk product.
This investment includes a major capacity expansion, as well as modern aseptic packaging to produce FIT as a shelf-stable product that can be shipped and stored without refrigeration.
Fit Milk is an ultra-filtered, lactose-free milk product launched by Darigold last year, and the company claims that the product contains 75% more protein and 25% less sugar than traditional milk.
Darigold says that sales of the products have doubled over the past six months, and so this expansion will allow the company to meet this increased demand.
The investment will also reportedly allow the co-operative to re-launch other Darigold beverages.
Duane Naluai, Darigold senior vice-president, said: “FIT was inspired by our farmer-owners’ desire to revitalise fluid milk.
“They, more than anyone, know Darigold must provide consumers with new and relevant types of milk that preserve the wholesome and nutritious foundation which makes milk great in the first place. The positive consumer response we have received gives us confidence that FIT is bringing consumers back to fluid dairy.”
“We will deliver a better package for both our consumers and channel partners.”
© FoodBev Media Ltd 2019