With its Alpro soya and Provamel brands, Alpro is the European leader in branded, soy-based beverage and food products, with net sales of approximately €260m in 2008. Alpro has five manufacturing sites in Belgium, the UK, France and the Netherlands, and employs approximately 750 people.
“We think this is a great deal that establishes Dean Foods as a clear global leader in the attractive soy beverages and related products category, with over $1bn in combined annual retail sales,” said Gregg Engles, Dean Foods chairman and CEO. “This is one of the most strategic assets we could have acquired. We see significant opportunities to leverage the collective strengths of both businesses across a global soy platform to accelerate growth.”
Alpro CEO, Bernard Deryckere, will report to Joe Scalzo, CEO and president of Dean Foods’ WhiteWave-Morningstar division. Alpro will be run as a separate European business.
“We’re confident that this is a winning acquisition,” Scalzo said. “We fundamentally believe that the soy market is an emerging category with potential to bring more nutritious soy products to more people in more places around the world.”
“We look forward to being part of Dean Foods, a strong organisation that shares our passion for brands,” Deryckere said. “With our successful European market strategy, compatible values and great staff, we can build a strong future as part of Dean Foods.”
Source: Dean Foods
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