Diageo’s Guinness announces plans to introduce zero-emission transport

Diageo-owned Guinness has announced that it plans to add the first zero-emission vehicles to its ‘Quality’ fleet this summer. 

Guinness already has a zero-emission vehicle, which is used at the brewery. As part of a trial, which is currently taking place, the vehicle is being used to transport bulk beer in the Guinness tankers from St James’s Gate to Dublin Port, to help determine whether it can be used to transport heavy goods beyond the brewery.

The company will be adding four zero-emission trucks to its fleet later this year, and these will be used in a separate trial to deliver kegs to the hospitality trade in Dublin City, with the ambition to extend further if successful.

Barry O’ Sullivan, managing director at Diageo Ireland, said: “We’re really pleased to announce that we will be introducing the first zero-emission vehicles into our ‘Quality’ fleet from this summer. We are committed to reducing our indirect emissions through this initiative and want to play a key role for sustainable transport in the commercial sector in Ireland.”

He continued: “We are only 263 years into our 9,000-year lease on the St James’s Gate Brewery and we are in it for the long haul — for our people, our products and our planet, and we will never settle in pursuit of a better, more sustainable future for everyone”.

The company’s ambition is for 70% of the ‘Quality’ fleet to be zero-emission by the end of 2025 and 100% by 2030.