DS Waters will become the primary bottling and distribution partner in the US for Primo bottled water services in all territories. Primo will assume responsibility for DS Waters’ current five-gallon retail exchange customers, including account management, billing and collections.
It is anticipated that activities under the strategic alliance agreement will be phased in on a region-by-region basis.
“We are excited to partner with Primo Water as we leverage our core business competencies to create a first-class alliance in the bottled water industry,” said DS Waters’ president and CEO Tom Harrington. “We believe this strategic alliance will help us gain increased bottling and distribution volume from Primo’s existing retail business as we continue to provide customers with superior product quality and customer service.”
“We are combining the strengths of two great companies,” said Primo’s chairman and CEO Billy Prim. “Primo has extensive knowledge of retail exchange while DS Waters has one of the largest bottling and distribution systems in the industry.”
Source: DS Waters of America Inc
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