Arena International would like to thank all those who were involved with the 5th edition of the Spirits Strategies Congress. The event was another great success and we will return next year on the 29th and 30st of October in London.
Following last year’s event, the 2018 edition has continued to support the spirits industry in combining strategies with innovation, giving the industry a holistic overview of key areas of growth in the coming years. Key themes of the event included future trends, premiumisation, the craft movement, the relationship between off-trade and on-trade, distribution and the role retailers are playing for the commercialisation of spirits throughout a range of engaging sessions such as on-stage interviews, live debates and innovation spotlights.
We are really excited to announce that represented on this year’s program include some of the most foremost and innovative spirits manufacturers, featuring new case studies and interactive sessions to keep helping the industry embrace innovation, win market share and reach new consumers.
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