Coca-Cola-backed dairy company Fairlife has invested over $200 million to build a new production and distribution facility in Goodyear, Arizona.
Fairlife produces a range of ultra-filtered milk products, and the brand claims that its filtration process removes lactose and sugars from milk while retaining the milk’s natural vitamins, protein and calcium content.
The new 300,000 square-foot plant will enable Fairlife to increase production of products across its entire portfolio, including the different varieties of Fairlife ultra-filtered milk, Core Power, Fairlife YUP! and more.
Fairlife anticipates that the new plant will be operational by the end of 2020, and the company has partnered with the United Dairymen of Arizona (UDA) to ensure that the milk used at the facility is sourced from local farmers.
Tim Doelman, chief operating officer of Fairlife, said: “I’m extremely proud that the demand for our milk has grown so much that we now need another manufacturing site!
“In choosing a new plant location, it is essential that the new facility be built in an area where dairy farms are willing and able to follow Fairlife’s responsible animal care and sustainable farming practices while producing the highest quality milk.
“Not only are there amazing dairy farmers in and around Goodyear, its location enables competitive domestic and international production.”
Fairlife was formed in 2012 as a joint venture between Coca-Cola and the Select Milk Producers dairy co-operative. Coca-Cola now operates as the official distributor of Fairlife products.
This latest investment follows a $66 million investment from Coca-Cola and Fairlife to build a milk production facility in Ontario, Canada last year, to support the launch of Fairlife products in the Canadian market.
© FoodBev Media Ltd 2019
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