US drinks brand GoodBelly has unveiled new convenient 15.2oz grab-and-go bottles for its probiotic juice drinks.
The newly introduced format will make it even easier for consumers to achieve optimal digestive health, the company said. GoodBelly’s new 15.2 oz. beverages feature the same probiotic strain used in the brand’s existing lineup, lactobacillus plantarum 299v, which can withstand the stomach’s acidic environment, allowing it to reach the digestive system and positively support digestive health when consumed daily. Available in three delicious flavours – mango, blueberry açaí and tropical green – they act as a delicious alternative to probiotic yogurts and supplements.
GoodBelly CEO Alan Murray said: “We at GoodBelly know that accessibility matters. We wanted to provide our consumers with a seamless, great tasting way to get the benefits of adding probiotics to their diets, without creating a burden on their busy schedules. And with this widespread on-the-go mentality of today’s busy lifestyles, our new portable beverages make probiotic consumption convenient and delicious. Plus, these portable powerhouses are formulated with the same, effective probiotics as in our popular line of multi-serving juice drinks and shots. We’re thrilled to share the new line with GoodBelly fans!”
GoodBelly Grab&Go probiotic drinks are available at Sprouts Farmers Markets with a suggested retail price of $2.99 per bottle, each loaded with 20bn live and active probiotic cultures to support digestive health.
© FoodBev Media Ltd 2019
World Dairy Innovation Awards – DEADLINE EXTENDED!
Enter before 17 May to ensure you are part of the industry’s leading awards scheme. Don’t miss out on having your dairy innovations recognised.