Häagen-Dazs has released a line of spirit-infused ice cream products, suitable for pairing with cocktails or enjoying on their own.
Five ice cream flavours have been launched: Irish cream brownie, rum tres leches, bourbon vanilla bean truffle, stout chocolate pretzel crunch, and bourbon praline pecan.
Also joining the line-up are a non-dairy amaretto black cherry almond toffee frozen dessert as well as Irish cream cookie squares. All products contain less than 0.5% alcohol.
Rachel Jaiven, Häagen-Dazs Brand Manager, said: “The Häagen-Dazs brand is built on a passion for transforming the finest ingredients into extraordinary ice cream experiences.
“The Spirits Collection was expertly crafted to offer new, extraordinary ways to indulge. Each flavour is perfect to pair with your favourite cocktail, elevate a boozy float or simply enjoy on its own.”
The Häagen-Dazs Spirits Collection is rolling out in the US now. All flavours are available with a suggested retail price of $5.29.
Last month, it was announced that Häagen-Dazs ice cream will be available in a reusable double-walled steel container as part of the Loop waste-free shopping concept.
© FoodBev Media Ltd 2022
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry.
Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial