Polish craft spirits brand Vestal Vodka has secured a deal with Halewood Wines and Spirits, that sees the distiller acquire a 48% share in the business as the companies believe the UK is set for the ‘revival’ of vodka.
The deal, which has been made for an undisclosed sum, marks the joining together of two drink companies and is intended to build on Halewood’s focus on artisanal spirits.
In 2019, Halewood reported its revenues were up by 26% thanks to its artisanal brands. The year before, the drinks company acquired craft spiced rum brand Dead Man’s Fingers and in 2017 it announced an investment in Sadler’s brewery which also strengthened its craft drinks portfolio.
Established in 2011, Vestal Vodka produces vodka made from traditional potato varieties sourced in Poland.
To mark its new deal, Vestal Vodka has unveiled a new bottle made from recycled glass, with the design celebrating the brand’s Polish heritage.
The company is also releasing a new product called 2015 vintage, referring to its four year ‘rest’ period which allows for the ‘smoothing out of the harsher elements of distillation’.
Founder of Vestal Vodka William Borrell describes its new vodka as “creamy and buttery with earthy spices and a delicate fruit aroma – with a soft and pleasant finish, complete with warming nutmeg and white pepper notes”.
Vestal Vodka’s are available in ten countries around the world with its 2015 vintage available to purchase for an RRP of £22 per 70cl bottle.
According to the company, Halewood remains Britain’s last major family-owned spirits’ firm and is the largest independent producer and distributor of alcoholic products by volume in the UK.
In May 2019, Halewood opened a new operating unit in Miami to grow its portfolio in the US, Caribbean and Americas.
© FoodBev Media Ltd 2020