Halo Top is launching a new range of oat milk ice cream tubs in the UK, each containing 400 calories or less.
Replacing the brand’s current dairy-free line, which features a coconut milk base, Halo Top’s new range comes in two vegan-friendly flavours.
Packed with dark chocolate chips and chewy brownie pieces, Peanut Butter Chocolate Overload features a creamy peanut butter base blended with oat milk, as well as a fudge swirl.
Meanwhile, Caramel Chocolate Pretzel balances sweet and salty with caramel swirls, fudge-coated pretzels and a creamy, caramel oat milk base.
Ryan Bouton, CMO of Halo Top International, said: “We’re always working to improve our recipes behind the scenes. When we tried our new oat milk formula for our plant-based tubs, we immediately knew we had created a creamier, more indulgent texture our fans would really love.
“We are so excited for our fans to taste the two new flavours and enjoy another dairy-free and vegan-friendly alternative to our traditional dairy tubs.”
The Halo Top Oat Milk range will be available in Tesco stores nationwide starting in mid-March.
Keep up to date with the plant-based industry by subscribing to FoodBev’s latest title, The Plant Base, launching March 2021.
© FoodBev Media Ltd 2021
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