The new varieties contain no MSG (monosodium glutamate), are low in fat, are less than 100 calories per serving and contain no artificial colours or preservatives.
Available in the UK with an RRP of £1.19 per pack of four sachets.
The cup soup market is worth £102m and has grown 39% over the last four years (Kantar, 7 Feb 2010 – 2 Feb 2014). Heinz currently has a 67% value share of the UK wet ambient soup market, which is worth £324m (Nielsen Wet Ambient Soup MAT value share w/e 24th May 2014).
© FoodBev Media Ltd 2024