UK-based spirits brand Hoxton Spirits has expanded its premium gin range with the addition of a new pink gin, which will be available in the UK.
Pink gin is a growing segment of the gin industry, with brands such as Beefeater and Gordon’s releasing variants of the drink, but Hoxton claims it is the first brand outside of the major spirit manufacturers to produce a pink gin.
Hoxton Pink is made from a blend of natural ingredients such as juniper, gunpowder tea, rosehip, rose, bergamot, grapefruit, orris, liquorice, chamomile, elderflower and hibiscus sugar.
Hoxton Spirits founder Gerry Calabrese said: “I am really excited to expand the Hoxton Portfolio and even more excited that we have been able to create another premium gin with attitude; one that breaks all of the conventions of flavour when it comes to gin, and one that will we hope our consumers won’t be able to get enough of.”
The drink will be available from online spirits store 31Dover from March 2018, with a suggested retail price of £33.
© FoodBev Media Ltd 2021
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