Named ‘Best in Category’ in the closures class of entries, Crown’s metal closure designed for Traders Point Creamery’s organic cottage cheese was recognised for its exceptional print quality and premium appeal.
Crown’s winning closure features an image of a cow in a golden field, bordered by shades of dark green and a transparent light blue. The transparency of the border shades and lettering, paired with the photographic quality of the image, complements the gold-coloured band and solid beige tamper-proof shrink sleeve that envelops the glass jar. The overall package presents an exceptionally high-end look that’s unique to the product category.
Crown used a combination of conventional and UV inks in the four-colour printing process. Throughout various stages of application, the UV inks harden under a high-intensity UV light, enabling the application of multiple colours within the same pass for a more finished look with each step and sharper overall image.
“It’s an honour to be recognised by IMDA and our industry peers for the quality of our work,” said Bill Crispe, plant manager at Crown’s Weirton facility. “The many layers of colour made this a complex application and the experts at our Aurora and Weirton facilities certainly rose to the challenge, producing an exceptionally beautiful closure.”
IMDA’s ‘Excellence in Quality’ awards are judged by an impartial committee of graphic arts professionals. Submissions are evaluated based on the quality of printing, degree of difficulty, appearance of coating finishes, registration and degree of technical expertise required for each piece.
Source: Crown Holdings Inc
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