Organised by Confructa Medien, publishers of Fruit Processing and Flüssiges OBST magazines, the IFW congress provides a meeting point for beverage professionals.
Confructa Medien chief executive, Evi Brennich, said: “The world of fruit is growing closer and closer together. Juice manufacturers and soft drinks bottlers in western Europe are in competition with the east Europeans, the South Americans and the Chinese. This has led to a different market situation. The consumer has an overwhelming choice of products, quite often available at ‘discount’ prices. Is product quality the loser in this battle? How can the industry face the legal requirements in practice? What are the major production and consumption trends?”
How to meet the present challenges with innovative technologies, and a sophisticated product development system, will be presented and discussed by an international expert panel during IFW, which is open to all professionals involved in the juice business.
“Integrating the IFW congress into Drinktec strongly demonstrates the growing importance of the innovative, non-alcoholic beverage industry,” said Evi Brennich.
Source: Confructa Medien
© FoodBev Media Ltd 2020
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry.
Don’t miss out on having your innovations recognised on a global scale.
Deadline for entry 11 September – enter now!