Jack Link’s has added to its Peperami salami sausage snack range in the UK with a new snack box featuring cubes of cheese.
Made using 100% pork salami and 100% mild cheddar, the Peperami and Cheese Snack Box is said to be high in protein.
In a statement, Jack Link’s said: “Not only is Peperami and Cheese Snack Box convenience at its finest, but it’s the ultimate alternative to a sugary treat. With its real ingredients, you know you’re getting a powerful protein kick instead of a sugar slump.
“They’re a match made in heaven for lunchboxes, or if you just want something to keep the kids quiet with while you’re trying to read their maths homework.”
In 2014, Unilever offloaded its meat snacks business – including the Peperami and BiFi brands – to US company Jack Link’s.
At the time of the deal, Jack Link’s CEO Troy Link said: “Jack Link’s’ mission is to be the number one provider of branded meat snacks throughout the world. This acquisition is a significant step in delivering on that mission.”
Last October, Jack Link’s announced the release of three high-protein snack products in 2019: Smokehouse Beef Sausages, Steak Bites, and Cold Crafted Linkwich.
The company also added new packaging for its beef jerky in the UK, which aims to educate consumers about the range. The beef jerky line is available in three flavours: original, sweet and hot, and teriyaki.
© FoodBev Media Ltd 2020