Kellogg’s has unveiled two new flavours for its Rice Krispies Treats cereal and marshmallow bar range: Cookies N’ Creme and Birthday Cake.
Both flavours will be available nationwide in US stores from January 2018.
Cookies N’ Creme adds chocolate cookie crumbles and a cream coating to the marshmallow and cereal bar base, while Birthday Cake features rainbow sprinkles and a drizzle of cream.
The flavours have been introduced after Kellogg’s assessed the most sought-after flavours of homemade Rice Krispies Treats recipes using social media.
“We are so excited to announce these brand-new flavours,” said Emily Minardi, associate marketing director of Rice Krispies Treats.
“Every day presents a reason to celebrate, whether it’s a big occasion like a birthday or a little victory like completing a math test. With the new Birthday Cake and Cookies ‘n’ Creme flavours, you have delicious treats for celebrating that will bring big smiles to your whole family and give you even more to love.”
© FoodBev Media Ltd 2024