Nestlé and Starbucks have unveiled the latest innovation from their global coffee alliance with the launch of non-dairy coffee creamers in the US.
The launch builds on Starbucks’ entry into the refrigerated creamer category in July last year, and is in response to growing consumer interest in plant-based options.
Starbucks Non-Dairy Creamers feature a blend of almond milk and oat milk and claim to offer a rich and smooth texture when paired with coffee. The line-up will be initially available in two flavours inspired by beverages served at Starbucks cafés: caramel and hazelnut.
Starbucks Caramel Flavored Non-Dairy Creamer is made with caramel and hints of vanilla flavouring, inspired by its Caramel Macchiato.
Meanwhile, the brand’s Hazelnut Flavored Non-Dairy Creamer is inspired by the Hazlenut Latte found at Starbucks Cafes.
The plant-based options will join the current dairy creamer line up, which consists of caramel macchiato, white chocolate mocha, cinnamon dolce latte and toffeenut latte.
In 2018, Nestlé paid $7.15 billion for exclusive rights to sell Starbucks’ line of packaged products with the first range of Starbucks-branded coffee products released last year.
Most recently under the agreement, the companies launched a Cold Brew concentrate range, Starbucks Fresh Brew and three new coffee blends in K-Cup pods.
Starbucks duo of non-dairy creamers will be available to purchase from August in grocery stores nationwide.
© FoodBev Media Ltd 2020
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