Nestlé has announced that it will be expanding its KitKat offering in the UK with the launch of a vegan variant later this year.
KitKat V features smooth chocolate blended with plant-based ingredients, alongside the brand’s trademark crispy wafer.
The new product was developed by chocolatiers and food scientists at Nestlé’s research and development centre in York.
“Taste was a priority when developing the plant-based chocolate for our new vegan KitKat,” said Louise Barrett, head of the Nestlé Confectionery Product Technology Centre in York.
“We used our expertise in ingredients, together with a test and learn approach, to create a delicious vegan choice for KitKat fans.”
Nestlé says that the new KitKat offering, like the rest of the brand’s range, is made from 100% sustainable cocoa, sourced through the Nestlé Cocoa Plan in conjunction with the Rainforest Alliance.
Alex Gonnella, marketing director for Nestlé Confectionery, said: “There is a quiet food revolution underway that is changing how people eat. We want to be at the forefront of that, championing the discovery of plant-based food and beverages.
“What better proof of that than offering a plant-based version of one of our oldest and most famous brands? The new KitKat V means people can enjoy a delicious vegan option when they have a break.”
The announcement follows the introduction of KitKat Zebra, which features a marbled dark and white chocolate topping.
© FoodBev Media Ltd 2022
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