Next Frontier Brands has acquired UK-based Bottomley Distillers in an effort to grow its trademark spirit, Pin Gin, into a global brand.
Bottomley Distillers, the maker of Pin Gin, will join Next Frontier Brands’ portfolio of beverage and wellness brands such as KonaRed, maker of RTD coffee.
Following the deal, Next Frontier plans to invest at least £5 million into the distiller within the next two years. The merger will see Bottomley move from its current distillery in Lincolnshire to one that is more than ten times the size, in order to keep up with increased demand and production rates.
Since its founding in 2016, Bottomley’s co-founders, Alan Bottomley and Amy Conyard, have gone from distilling gin in a garage to seeing Pin Gin sold in retail spaces and bars across the UK, as well as operating a gin school and tasting room.
By merging with Next Frontier – which has offices in the US and Europe, as well as Hong Kong and New Zealand – the distiller aims to further its exponential growth, while maintaining the ethos of a family-run local business.
Co-founder of Bottomley, Amy Conyard, said: “We could have never imagined that we would achieve what we have in just four years. We have worked tirelessly to build relationships county and countrywide and are immensely proud of being an integral part of putting Lincolnshire on the distillery map. We cannot wait for what the future holds with Next Frontier Brands and look forward to growing with them.”
Dean Draper, Next Frontiers European managing director, added: “We will use Next Frontiers’ expertise and international distribution platform to turn Pin Gin into a global brand.”
Financial terms of the deal were not disclosed.
© FoodBev Media Ltd 2021
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