As the market for oat-based beverages grows, biotechnology company Novozymes has created a new enzymatic toolbox to guide producers to expand their businesses into oat drinks.
The toolbox provides insights into how to use and combine enzymes, raw material and production parameters to adjust sweetness, mouthfeel and nutritional profile in oat drinks.
It also offers insights for manufacturers on how to optimise the production process and lower costs.
According to Denmark-headquartered Novozymes, sales of oat drinks in the US are expected to rise by 30% per year.
“A new market is opening up and booming. To help dairies and beverage producers expand their portfolio and create new types of oat drinks, we have developed a toolbox that can help them expand their business into this new territory,” said Alessandro Palumbo, market development manager at Novozymes.
Novozymes said oat drinks is the fastest-growing category in the plant-based beverage segment, mainly due to the nutritional profile of the drinks.
Palumbo said: “The fast-growing demand gives producers the opportunity to develop and market new types of oat drinks. But at the same time, it’s also a challenge to come up with products that match the consumer’s taste and preference.”
He added: “The toolbox gives dairy and beverage producers the opportunity to develop the oat drinks consumers want. By teaming up with Novozymes, they will be able to select the flavour and nutritional profile of their drink, starting from a prototype and quickly scale it up using the perfect combination of enzymes, raw materials and equipment. This will help them to speed up the go-to-market process while reducing their risks related to new product development.”
© FoodBev Media Ltd 2020