Ocean Spray has introduced Fruit Medley, a new dried fruit line featuring three unique blends that offer immunity, fibre and probiotic benefits.
Available in the US, Ocean Spray Fruit Medley combines Craisins dried cranberries with other dried fruits.
Immunity Blend features Craisins dried cranberries with dried mango, dried pineapples and banana chips.
Fiber Blend combines cranberries with dried apples and dried nectarine, with each serving offering 4g of fibre. Meanwhile, the Probiotic Blend mixes cranberries with dried blueberries, dried cherries and raisins.
The new Fruit Medley comes on the heels of Ocean Spray Wave, a line of caffeinated sparkling waters made with a splash of real fruit juice, as the brand looks to offer a healthier alternative to sugary caffeine drinks.
“Consumers are looking for alternative snacking options as they continue to make choices that are better for them and their health,” said Christie Cannone, brand marketing manager at Ocean Spray.
“With wholesome ingredients and naturally delicious taste, Fruit Medley is the perfect option for a healthy snack. We are excited to continue to deliver new and innovative products for consumers who can find us beyond the juice aisle,” she added.
Ocean Spray Fruit Medley will be available in select stores across the US, with further expansion planned throughout the year, for an RRP of $3.99.
© FoodBev Media Ltd 2020
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