Pact Cranberry Extract Water kicks off the next generation of Ocean Spray products that harness the power of the cranberry in a new way. Pact water contains PACs, or proanthocyanidins – powerful elements found inside cranberries that, according to Ocean Spray, help ‘cleanse and purify your body better than water alone’.
“Consumers are looking to hydrate in a more meaningful way,” said Ken Romanzi, chief operating officer of global brands at Ocean Spray. “They want beverages that offer true functional benefits. With the launch of Pact Cranberry Extract Water, we’ve created an even better water that harnesses the unique power of the cranberry through a breakthrough cranberry extract innovation, 10 years in the making. Pact water contains the cleansing and purifying benefits of the cranberry without all the sugar and calories.”
Made with just seven ingredients, including purified water, 80mg of cranberry PACs, natural sweeteners agave nectar, stevia, monk fruit extract, natural fruit flavours and sea salt, Pact water provides a simple way to hydrate with the health benefits of cranberry.
Available in the water aisle at major retailers in California and Nevada, plus online. Beginning in 2015, Pact water will be available across the US. The four flavours are Cranberry Pomegranate, Cranberry Raspberry, Cranberry Blood Orange and Cranberry Mango-Passion Fruit.
© FoodBev Media Ltd 2024