One Brands has introduced a new range of high-protein snack bars called One Basix Bars, which are naturally sweetened and gluten-free.
One Basix bars utilise stevia and chocolate chunks for flavour and contain no artificial flavours or preservatives.
Three flavours are available in the range: Cookie dough chocolate chunk, triple chocolate chunk and peanut butter chocolate chunk.
Each bar contains 20g of protein and 1g of sugar, the same figures as the brand’s One Bars.
Peter Burns, president and CEO of One Brands said: “We know through research and consumer feedback that many people desire a naturally sweetened protein bar and One Basix Bars meets this consumer demand without sacrificing anything One Bar stands for: decadent flavours, high-quality ingredients, complete nutrition, superior texture and taste.
“This is just one example of our ongoing commitment to innovation and providing the best protein snacks on the market.”
Ron McAfee, founder of One Brands added: “As a leader in the protein category, we are always creating, testing and innovating – we go all the way with everything we do.
“One Basix took us years to get exactly right and we are proud to introduce it as a naturally sweetened protein option.
“The deep relationship between One and our customers keeps us focused on delivering extraordinary products.”
One Basix Bars will be available from selected US retailers and gyms from May.
© FoodBev Media Ltd 2021
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