Orkla’s European subsidiaries have released a wide range of new products throughout Europe, including several plant-based food products.
In Denmark, Orkla’s Naturli’ brand has released a range of plant-based meat alternative products, such as Hakkedrenge plant-based burgers, Plantefarse plant-based mince, Grønnsaksfarse vegetable mince and a plant-based butter product.
The Amana brand has also released a range of plant-based mince, burgers and sausages in the country, while the Beauvais brand is launching an organic ketchup product.
In Sweden, Orkla’s Paulúns brand is releasing a lentil-based breakfast cereal product, and its Risifrutti has released a rice porridge product which contains no added sugar.
A flatbread pizza has also been released by the company’s Grandiosa brand in the country, which has an extra thin, crisp crust.
Several confectionery products have also been released throughout Scandinavia, including Panda Chocolate Glazed Liquorice, which will be available in Norway, Denmark and Finland.
Orkla’s is also launching a new liver pâté product for children through its Hamé brand in the Czech Republic and Slovakia, and its Spilva brand will release a range of sauces for street food vendors.
Arve Heltne, Orkla’s senior vice-president of marketing & innovation said: “We are now introducing a number of new products that make it easy to make healthier, more sustainable choices in everyday life.
“Several of our new products have also been inspired by Orkla launches in other markets.
“Seasonal products are very popular in the Baltics, and we are now seeing more and more exciting examples of this trend in Scandinavia, too.
“Food products containing no additives and less salt and sugar have long been a prominent trend in Scandinavia. Now we are seeing a general, increasingly stronger focus on health, also among our companies in Central Europe.
“We are constantly making changes in an effort to use less plastic and more recycled material. A good example is the Klar range, where the bottles are made from 100% recycled plastic.”
© FoodBev Media Ltd 2021
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry. Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial
Your privacy We use small files known as ‘cookies’ to enhance your experience of the FoodBev website and analyse site-traffic. Read about how we use cookies or how you may control them in our updated privacy policy and cookie policy. If you continue to use this site, you consent to our use of cookies. Click the ‘OKAY‘ button at the top right of this panel to accept or click here for more information.