Orkla’s European subsidiaries have released a wide range of new products throughout Europe, including several plant-based food products.
In Denmark, Orkla’s Naturli’ brand has released a range of plant-based meat alternative products, such as Hakkedrenge plant-based burgers, Plantefarse plant-based mince, Grønnsaksfarse vegetable mince and a plant-based butter product.
The Amana brand has also released a range of plant-based mince, burgers and sausages in the country, while the Beauvais brand is launching an organic ketchup product.
In Sweden, Orkla’s Paulúns brand is releasing a lentil-based breakfast cereal product, and its Risifrutti has released a rice porridge product which contains no added sugar.
A flatbread pizza has also been released by the company’s Grandiosa brand in the country, which has an extra thin, crisp crust.
Several confectionery products have also been released throughout Scandinavia, including Panda Chocolate Glazed Liquorice, which will be available in Norway, Denmark and Finland.
Orkla’s is also launching a new liver pâté product for children through its Hamé brand in the Czech Republic and Slovakia, and its Spilva brand will release a range of sauces for street food vendors.
Arve Heltne, Orkla’s senior vice-president of marketing & innovation said: “We are now introducing a number of new products that make it easy to make healthier, more sustainable choices in everyday life.
“Several of our new products have also been inspired by Orkla launches in other markets.
“Seasonal products are very popular in the Baltics, and we are now seeing more and more exciting examples of this trend in Scandinavia, too.
“Food products containing no additives and less salt and sugar have long been a prominent trend in Scandinavia. Now we are seeing a general, increasingly stronger focus on health, also among our companies in Central Europe.
“We are constantly making changes in an effort to use less plastic and more recycled material. A good example is the Klar range, where the bottles are made from 100% recycled plastic.”
© FoodBev Media Ltd 2019