PepsiCo India has cut the amount of sodium included in its Lay’s crisps in order to promote healthier diet choices for consumers.
A company official noted that the sodium content has dropped by 13-15%. Jagrut Kotecha, vice president for PepsiCo India, said PepsiCo is doing so in line with its global commitment to making its snacks healthier.
PepsiCo said that it plans to reduce sodium in 75% of its food products by 2025. It said the volume of sodium in these products will be less than 1.3 milligrams per calorie and that they will not exceed 1.1 grams of saturated fat per 100 calories by 2025. This appeals to the growth of health-conscious consumers who perhaps seek healthier alternatives to snacks typically viewed as being unhealthy.
To further appeal to a growing health- and waste-conscious society, PepsiCo India announced that it aims to reduce its carbon footprint by reducing the size of packaging for Lay’s and its other line of snacks, Kurkure. This will not impact in the quantity of the products, PepsiCo said.
Kotecha also noted: “We are exploring multiple packaging solutions for salty snacks.”
He went on to say: “It is a work in progress.”
PepsiCo said it has reduced the amount of paper used in cartons, which will decrease fuel consumption and shrink its carbon footprint.
© FoodBev Media Ltd 2019