PepsiCo aims to boost its green credentials through a collaboration with non-profit organisation The Recycling Partnership.
The project, which is also funded by Coca-Cola, Heineken and Danone, aims to work with the public and private sectors to improve curbside recycling rates.
The Recycling Partnership said it has assisted more than 400 local communities to improve curbside recycling for 17 million households.
Last year PepsiCo announced it aims to make 100% of its packaging to be recoverable or recyclable by 2025. It is estimated that less than half of recyclable products in US homes are being reused.
Roberta Barbieri, vice president, global water and environmental solutions at PepsiCo, said: “To meet our ambitious new goals on packaging waste and recovery, we need to find solutions that work at scale.
“This starts with the design of our packaging, and PepsiCo is investing to ensure the materials we use are recoverable or recyclable. Beyond design, it is vital that we boost recycling rates in the United States, which remain too low.
“PepsiCo’s work with The Recycling Partnership will enable well-informed, collective investment in local recycling infrastructure and education, and drive real environmental benefits in our communities.”
The Recycling Partnership CEO Keefe Harrison said: “Leading companies understand that the packaging, product and service they deliver must be in alignment with their missions and goals.
“Investing in recycling directly addresses climate change, delivering measurable reductions in greenhouse gases and water use. Moreover, those investments help communities thrive. Progress is built on commitment across the system, and we are pleased to welcome PepsiCo as a partner.”
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