Withanat of the General Beverage Company based in Thailand explains the move to vitamin enriched drinks with the If Fruitamin range including variants such as: white grape with aloe vera pieces, mango delight with mango pulp, coconut water, Spanish red grape juice and Japanese matcha latte – all packaged in attractive shrink wrapped PET bottles.
Recorded, produced and hosted by: Claire Phoenix and Darren Wood
Subscribe to the FoodBev.com podcast series via iTunes
© FoodBev Media Ltd 2022
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry. Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial
Your privacy We use small files known as ‘cookies’ to enhance your experience of the FoodBev website and analyse site-traffic. Read about how we use cookies or how you may control them in our updated privacy policy and cookie policy. If you continue to use this site, you consent to our use of cookies. Click the ‘OKAY‘ button at the top right of this panel to accept or click here for more information.
