Pringles unveils limited-edition Nashville hot chicken flavour

Kellogg’s Pringles brand has released a new limited-edition flavour in the US, inspired by the iconic Nashville Hot Chicken dish.

5.5oz cans of Nashville Hot Chicken Pringles will initially be available exclusively from Dollar General Stores in the US, and the snacks replicate the hot and spicy nature of the dish.

Made with paprika, cayenne pepper and jalapeños, the dish has gained popularity nationwide in the US, and Pringles wanted to offer consumers a taste of the iconic dish in a potato chip format.

Kurt Simon, senior director of brand marketing for Kellogg’s US Snacks division said: “Americans are going crazy for Nashville Hot Chicken.

“If you love spicy snacks, this new flavour of Pringles is made just for you, and you don’t have to go all the way to Nashville to try it.

“Pringles Nashville Hot Chicken Flavor tastes insanely close to the real thing.”

Becky Wolfe, product development scientist, said: “When we were creating Pringles Nashville Hot Chicken Flavor we instantly knew this would be a success.

“Pringles ‘hot’flavours are some of the most fun to develop. Our team sampled the different spice combinations so we could get this flavour to taste just like the real deal.”

Crystal Ghassemi, director of public relations at Dollar General Corporation said: “Here at Dollar General we are proud to be based in Nashville.

“As the city is our headquarters we are familiar with the deliciously spicy Nashville Hot Chicken trend.

“We are truly excited to see the reception of Pringles Nashville Hot Chicken across the country.”