Rancho La Gloria unveils new wine range

Patco Brands-owned brand Rancho La Gloria has expanded its agave-based alcoholic beverages portfolio with the launch of a new wine line, called AgaVida.

The new range is derived from 100% Blue Agave nectar and is infused with natural fruit flavours. AgaVida is available in four flavours: AgaVida Strawberry, AgaVida Mango, AgaVida Peach and AgaVida Green Apple.

Patco Brands COO Russell Stanley said: “Rancho La Gloria is known for agave-based products, and with AgaVida, we have the opportunity to introduce new consumers to the category through a flavorful yet approachable wine. At 5% abv and with four familiar flavours to choose from, AgaVida is an easy to drink table wine that can be sipped throughout the day or night and tastes exceptional all the while.”

AgaVida, which contains 80 calories per serving, will be available nationwide at Walmart for an SRP of $12.99 per 750ml bottle, with plans to launch at additional retailers throughout 2022.