Back for its 5th year, the limited edition beverage is a unique spiced apple cider infused with cinnamon and vanilla flavours. Rekorderlig’s Winter Cider is made using pure Swedish spring water and the drink can be served either hot or cold.
“In the flavoured cider market, consumers are driven by quality and innovation, which is at the heart of what Rekorderlig stands for,” said Linsey Adams, customer marketing manager at Chilli Marketing.
“Although the packaged flavour market is a competitive space, we believe that Rekorderlig Winter Cider should be a must-stock brand due to its genuine, credible and pioneering positioning. Rekorderlig’s winter activity is set to bring the brand to life for consumers and continue to position the brand as the number one cider for all seasons.”
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