California-based Sambazon, the first brand to bring açaí to the United States, is expanding its global footprint by partnering with Pokka Sapporo Food and Beverage.
The partnership introduces its Amazon Energy drink and Açaí Beauty Juice into thousands of top retailers across Japan – and the company is opening a Sambazon Café in the prominent neighbourhood of Hiroo, Tokyo.
“This new partnership is an exciting opportunity for Sambazon and Pokka Sapporo to share the numerous health benefits and versatility of açaí with the Japanese market,” said Sambazon founder and CEO Ryan Black. “In bringing Amazon superfoods to the world stage, Sambazon aims to use its business and vertically integrated supply chain to create positive change from the rainforest to the shelf.”
“With the growing trend toward natural and clean food and beverages, we are confident the new Sambazon Amazon Energy drink and Açaí Beauty beverages will be well received by our consumers,” said Shohei Koo, a brand marketer of Sambazon for Pokka Sapporo. “We are very excited to be able to introduce açaí products with both health and beauty benefits to our customers.
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