Seattle Gummy Company (SGC) has introduced two new flavours to its Mocca Shots range of high-caffeine gummies, each of which contains 100mg of caffeine, the equivalent of a regular cup of coffee.
The new Dutch Chocolate and Mint Chocolate flavours were developed following a small batch testing process with several focus groups, with SGC reformulating its formula to create a smoother and more balanced chocolate recipe.
SGC introduced the Mocca Shots range last year, claiming that the gummies contain the highest concentration of caffeine available in the energy products market.
SGC claims that the caffeine in each Mocha Shot is absorbed five times faster than products such as energy drinks as the ingredients are absorbed by mouth mucus, bypassing the conventional digestive process and entering the bloodstream in less than five minutes.
The gummies are also exclusively made using natural ingredients, meaning that consumers avoid the artificial ingredients and sweeteners found in some energy drinks.
Dr Connie Wan, CEO of SGC, said: “If you want energy fast, Mocca Shots are a much better choice than energy drinks.
“We knew we could create a product with natural ingredients that not only tastes better but is also more effective at helping people focus without the jittery side-effects normally associated with caffeine.”
© FoodBev Media Ltd 2019
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