Snack food subscription company Love With Food has acquired gluten-free competitor Send Me Gluten Free, increasing its credibility as a gluten-free food delivery service in the US.
The deal will allow Love With Food, which has made a name for itself as a provider of unique and all-natural snack foods, to better serve its customers regardless of their dietary restrictions.
It follows the acquisitions of gluten-free food services G-Free Foodie and Taste Guru in 2014 and 2015 respectively, which boosted the company’s position as a leader in the gluten-free snacks category.
Aihui Ong, Love With Food’s CEO and founder, said: “The acquisition of Send Me Gluten Free marks a significant point of growth for Love With Food.”
While Love With Food aims to expand its business into a variety of different markets in the years to come, Ong noted that “the acquisition of yet another gluten-free company will help make Love With Food a credible name in a market wherein consumer trust is vital.”
Jen Cafferty, CEO and founder of The Gluten Free Media Group, added: “Love With Food will continue to provide Send Me Gluten Free customers with high-quality gluten-free products.”
© FoodBev Media Ltd 2024