Stoli Group has launched Stoli Lime in the UK, the company’s first citrus flavoured vodka release in the country for over a decade.
Stoli first produced flavoured vodka in 1962, but Stoli Lime will reportedly be the first flavoured vodka released through a new citrus-inspired product line for the UK market.
The drink features “bold and juicy flavours” with distinct notes of freshly pressed lime, in order to create a smooth fruity finish.
Piet Hein Schnellen, regional commercial manager, western Europe at Stoli Group said: “We are very proud of our Stoli Lime Flavoured Vodka. Following a successful launch in the USA and excellent consumer feedback, we are excited to be launching in the UK.
“Given the growth of in-home consumption of spirits due to the pandemic and the fact that ‘Lime flavours’ feature strongly in three out of five of the most popular vodka cocktails, we are confident that the British public will love our new liquid!”
Stoli Lime will be available from over 700 Tesco stores in the UK, with a suggested retail price of £20 for a 70cl bottle.
© FoodBev Media Ltd 2020