Gallo Family Vineyards is extending its Spritz range the summer with the launch of a wild strawberry flavour.
The product is the fourth variant of the Spritz line in the UK, in addition to raspberry and lime, peach and nectarine, and passionfruit. The strawberry flavour has an added kick of alcohol with an ABV of 9%, compared to the other flavours’ 5.5%.
Gallo creates the range by blending pinot grigio and zinfandel wines with fruit flavours in a bid to appeal to consumers who don’t enjoy traditional wines and seek sweeter alternatives.
In a statement the company said: “Inspired by the sun-drenched fruits of California, and bursting with vibrant fruity notes, Spritz wild strawberry is a delicious blend of Gallo white zinfandel wine and flavours of ripe and juicy wild strawberry.”
The new flavour is available nationwide with a recommended retail price of £4.99.
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