The Great British Porridge Co has expanded its range of instant porridge with two new ‘home comfort’ flavours, Classic Chocolate and Caffè Latte.
Like other flavours in its portfolio, the new products offer the same 100% natural, no added sugar, vegan and gluten-free recipes that are high in fibre and protein.
The Classic Chocolate and Caffè Latte varieties will join the three original porridge flavours: Banana & Blueberry, Red Berry & Pumpkin Seed and Strawberry & Peanut Butter.
Instead of cocoa powder, the Classic Chocolate flavour is made using crumbs of real raw chocolate that melt into the porridge when boiling water is added.
Meanwhile, described as ‘a bowl of coffee and breakfast in one’, the Caffè Latte flavour is sweetened with dates.
“We feel these two flavours bring something new and exciting to the porridge market whilst remaining 100% natural, vegan, gluten free and with no added sugar,” said Jacqueline Barleycorn, founder of The Great British Porridge Co.
Barleycorn added: “The new chocolate porridge oozes with real raw chocolate that has been made for us especially by Enjoy Raw. The Caffè Latte flavour follows the trend from the US for coffee flavour porridge and we expect it to be hugely popular over here.
“We are very excited to be launching these new flavours. We’ve had phenomenal success with our current range and look forward to offering our customers something new to enjoy.”
The two new varieties mark The Great British Porridge Co’s first new products since its establishment in January 2018.
The Great British Porridge Co’s latest flavours are available in 385g pouches for an RRP of £3.99 in UK supermarkets.
© FoodBev Media Ltd 2020