Brits are no longer satisfied with a packet of salt & vinegar crisps, either; they’re becoming more discerning, with premium treats such a gourmet tortilla chips, deli-inspired bites and brands with a modern approach to sharing snacks taking centre stage.
The new wave of premium snacking is led by innovative brands that combine exciting and original global flavours and ingredients with a focus on quality and provenance, designed to suit the modern British palate.
The premium snacking market has recently been boosted with high-profile names such as Ben Fogle launching Dilly & Wolf (clusters of roasted nuts, peas and seeds).
Further evidence points to a ‘Gourmet Graze’ trend:
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