Danish Crown’s Tulip subsidiary is investing £2.3 million in its Ruskington, UK, facility to support increased demand for core traditional products while enhancing its capability to bring new innovations to market.
The Lincolnshire factory, which employs 450 people, produces Scotch eggs, cocktail sausages and a range of seasonal products.
Tulip said the project will allow Ruskington to create a smaller specialist factory on-site to bring niche products to store quickly and efficiently.
It will also provide greater capacity for higher-volume lines, better equipping the site to meet the demands for further growth in the snacking category. Overseeing the investment will be newly appointed site director Ian Bagnall.
Tulip operating director Shaun Kay said: “We’re really pleased to announce this investment at our world-leading Ruskington site. This will future-proof the site and help us lead the way on innovation alongside our retail partners.
“This investment will support the continued growth we have seen in our core product lines thanks to a resurgence in popularity of non-pastry traditional snacks such as Scotch eggs and savoury bites. We are also investing in a dedicated facility and state-of-the-art equipment to support the development of a range of niche products, which can be more complex to produce.”
The Ruskington facility produces Scotch eggs, cocktail sausages and a range of seasonal products.
Andrew Cracknell, who was appointed Tulip CEO last year, added: “We have recognised how eating habits have changed, including a growth in food to go and high-protein snacking. Investment in our Ruskington site shows how we are driving growth in the snacking category, offering products containing a variety of protein, flavours and dips to appeal to younger consumers, whilst also future-proofing more traditional snacking options. At the same time, this enhanced capability and capacity will ensure outstanding service delivery and quality levels for our customers.
“This significant investment in our Ruskington facility underlines our ongoing commitment to the Lincolnshire region and demonstrates continued inward investment into the UK by our parent company Danish Crown. We’re confident that the site will be well-placed to help drive our business forward in the years ahead.”
In January, Tulip joined forces with British pork snacks brand Snaffling Pig to release a range of gammon steaks. The products are created at Tulip’s Westerleigh site, which has been expanded in recent years to enhance gammon production capabilities.
© FoodBev Media Ltd 2019
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