Tyson Foods has launched a new line of air-fried chicken that is said to contain 75% less fat than standard fried and boneless chicken.
Called Tyson Air Fried Chicken, the range is available in the US in three variants: chicken breast strips, chicken breast fillets and chicken nuggets.
“The first of its kind, fully-cooked Tyson Air Fried Chicken was created with both taste and convenience in mind,” said Colleen Hall, director of marketing for the Tyson brand.
“We air fry it for you, so just heat it in the oven for an easy dinner or snack the whole family can enjoy.”
Tyson is looking to capitalise on the growth of at-home air frying. According to market research firm NPD Group, nearly 10 million air fryers were sold in the US between May 2017 and March 2019.
Air frying works by circulating hot air around food at high speed and it requires less oil than traditional frying.
Last month, Tyson Foods introduced a range of refrigerated protein snack bites with functional properties under its new brand Pact.
© FoodBev Media Ltd 2019