The worldwide hummus market is ever-growing with the sector projected to reach $1.1 billion by 2022. Kasih Food Production Co, based in Jordan, is looking to disrupt the market with the launch of Mézete, which has an extended shelf life of 18 months.
FoodBev Media’s Darren Wood spoke with general manager of the company Khaled Kasih about the hummus product, working with Tetra Pak on its aseptic packaging and what the company has planned for the future.
To listen to a podcast of this interview click here.
Recorded, produced and hosted by: Darren Wood
Visit our FoodBev.com YouTube channel
© FoodBev Media Ltd 2024