My second wishlist world changer has also recently moved closer to becoming a reality.
What if plastic were not derived from oil but came from plant materials instead and could also be recycled? Wouldn’t that transform consumer perceptions and confidence?
This month Coca-Cola displayed a fully 100% plant-based and 100% recyclable PET bottle at the World Expo in Milan.
It has already sold 35bn bottles with some 30% plant-based plastic as well as some recycled content.
It may be a few years before the 100% plant bottle is in commercial production and cost competitive with oil-based PET. But the technology is now proven and the prospect certainly quenches my thirst.
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