The World Plant Based Awards 2022, in association with Plant Based World Expo North America, is a celebration of innovation and excellence across the global plant-based industry. We asked the first half of our judging panel what they are hoping to see from this year’s entrants.
There are 17 trophies to be won in total, and being shortlisted provides a hallmark of success that will prevail long after the awards draw to a close.
These judges’ criteria points will hopefully offer inspiration and help in crafting the winning entry.
The deadline for entries is Friday 22 July.
Dr. Ritu Chhatwal
Founder, GreenGourmet Foods
As an unabashed advocate of high quality, delicious plant-based foods, I am constantly looking for new products that have a unique perspective in terms of ingredients, nutritional density and techniques used to create the end product. I am honoured to be back to be a part of the judging panel for the World Plant-Based Awards 2022!
Key attributes that I am looking for are:
Guillaume Millet
VP Danone Plant-Based Iberia
It´s a great honour to be a part of the judging panel in the World Plant-Based Awards 2022. I take it as a recognition of the leading role Danone is playing in making plant-based products more visible, more exciting and accessible to consumers all over the world.
I am looking forward to discovering a lot of new exciting products and brands that will make the food industry part of the solutions to tackle the climate change emergency.
I will pay special attention to some specific points:
Mitch Lee
Development Chef, Heura Foods
You may have the best product or idea – but how you talk about and sell it is key.
Do you think your product is good? Or is it THE BEST product in the market and the one that customers NEED to know about?
Personally, the five key areas that I’ll be looking for from founders and brands to communicate are:
Alok Prakash
R&D and Innovation Manager – Greater Asia, Roquette
Plant-based food has the challenge of providing similar taste and texture as their animal-based analogue at a market accepted price. If the product can achieve this taste & price target, the chance of success is high. Having said that, taste and price is not the only criteria to be successful in the plant-based segment for a long-term. Following are the five points, I would like to study for the products presented in this conference:
The entries may be described based on the above five points with detailed explanation on relevant points.
Jeremy Johnson
R&D Manager (Plant Based Beverage, Packaging Engineering & Innovation), SunOpta
I am excited to be part of the ongoing growth of plant-based food and beverage. While the last several years in the category have been exciting, it continues to be more and more critical within the global landscape.
As the world continues to evolve and face multiple accelerating issues, providing the proper food source continues to be on the forefront of long term efforts. As new products and categories are developed, it is important to meet the demands of our consumers. While taste may win, it is important to think about the bigger picture. I am honoured to be part of this world changing category.
Zhan Bao
Chief Scientist, Vesta Food Lab
Are you a plant-based industry innovator worthy of our judges attention?
Enter the World Plant-Based Awards 2022 now!
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