©Kiat Tan Wei Jie
Asian food and beverage company Yeo Hiap Seng (Yeo’s) has announced its investment of MYR 20 million ($4.8 million) in a high-speed combi production and filling line in Malaysia.
With the investment, Yeo’s is aiming to meet demand, provide better customer service and offer more job opportunities.
Yeo’s claims to be the first in the world to package Asian drinks in Tetra Brik aseptic cartons using a UHT process and the first to offer curry chicken in canned form.
The combi line, which is the first in Malaysia, “fuels Yeo’s commitment to deliver on its brand promise, ‘Serving Up Goodness’, by innovating its manufacturing standards and invigorating its product design and offerings to meet the preferences of today’s discerning consumers”.
The new high-speed line will produce Yeo’s combi range products – including the new packaging which allows consumers to twist and pour without having to unseal packaging. The new resealable cap allows for leakproof storage, better airflow for no spillage pouring and a sleeker shape for an easier grip.
Samuel Koh, Yeo’s group chief executive officer, commented: “The new high-speed combi line opens up many exciting possibilities for us as a brand and business. It increases our ability to achieve better ‘speed-to-market’ for new product innovations in the pipeline, which include healthy and nutritious beverages for today’s health-conscious society.”
The new combi line will further strengthen Yeo’s position in the food and drink market.
© FoodBev Media Ltd 2021
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