The frozen yogurt brand known for its personalised choices will support the partnership with a limited time frozen yogurt flavour, special toppings and collectable spoons.
Symbolising the nationally recognised colour of breast cancer awareness, all participating Yogurtland locations will offer an exclusive pink frozen yogurt flavour in addition to the 16 original sweet and tart flavours throughout the month of October 2011.
Yogurtland locations will also offer complimentary limited edition pink sprinkles and feature their biodegradable pink collectable spoons. At each participating Yogurtland location, there will information leading guests to the Avon Foundation’s online Breast Health Resource Guide to continue to educate the public about breast health and cancer risk.
As part of the partnership, Yogurtland will make a donation to the Avon Breast Cancer Crusade to support research to find a cure and prevent breast cancer and advancing access to care, regardless of a person’s ability to pay.
Alexis Eldridge, Yogurtland vice president of marketing, said: “Yogurtland is honoured to partner with the Avon Foundation for Women to support the Breast Cancer Awareness cause and is looking forward to building this relationship in the coming years.
“Yogurtland’s core philosophy centres on empowerment with its ‘you rule’ motto and is happy to ‘raise a spoon’ to the Avon Breast Cancer Crusade to help them further improve and save women’s lives as it has since it was founded in 1955.”
Source: Yogurtland Franchising
© FoodBev Media Ltd 2021
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