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Ferrero and Coca-Cola launch Sprite-flavoured Tic Tacs

The Ferrero Group and The Coca-Cola Company have launched Tic Tac Sprite, a flavoured Tic Tac inspired by the tingly, refreshing, lemon-lime taste of Sprite. The Sprite-inspired lemon-lime flavoured Tic Tacs have been coloured yellow and are available in green packaging. There will be four different size and weight options, each with a distinctive and impactful graphic. “The Coca-Cola Company is pleased to partner with the team at Ferrero to offer the unique taste experience that is Tic Tac Sprite to fans of both brands,” shared John Larson, senior licensing manager for The Coca-Cola Company. Scott Perry, from the Global Tic Tac team, added: “Our successful partnership with The Coca-Cola Company marked the coming together of two of the iconic global food and beverage brands…We’re always on the lookout for how to boost consumers’ senses even further, so the opportunity to create the first-ever Tic Tac inspired by the distinctive taste of Sprite, was too good to miss.”

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