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The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

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Symrise | Dec 25
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pretzels
Goldfish to launch first flavoured pretzels in 2026

Goldfish to launch first flavoured pretzels in 2026

Goldfish will launch its first flavoured pretzels in January 2026, expanding the brand’s pretzel range with two new seasoned varieties.

Flipz introduces seasonal Apple Cider Donut flavour ahead of fall

Flipz introduces seasonal Apple Cider Donut flavour ahead of fall

Pladis-owned pretzel brand Flipz has launched a new Apple Cider Donut flavour, set to hit retail shelves in mid-August.

Snack Factory introduces limited-edition s’mores pretzel crisps

Snack Factory introduces limited-edition s’mores pretzel crisps

The Campbell's Company-owned brand Snack Factory is expanding its Pretzel Crisps range with a new limited-edition flavour: S’mores Pretzel Crisps, available nationwide from this month.

Reese’s debuts peanut butter-filled pretzels

Reese’s debuts peanut butter-filled pretzels

The Hershey Company-owned brand Reese’s has expanded its snack line-up with the launch of Reese’s Filled Pretzels, combining its signature peanut butter with a crunchy pretzel shell.

Utz adds sour cream & onion flavour to Mixed Minis Pretzel line

Utz adds sour cream & onion flavour to Mixed Minis Pretzel line

US snack brand Utz has introduced a sour cream and onion flavour to its Mixed Minis Pretzel range.

Flipz introduces limited-edition Blueberry Donut Pretzels flavour

Flipz introduces limited-edition Blueberry Donut Pretzels flavour

Flipz, known for its chocolate-covered pretzels, has launched a limited edition flavour, Blueberry Donut, available exclusively at 7-Eleven.

Snack Factory presents Pop’ums, a popcorn-inspired pretzel innovation

Snack Factory presents Pop’ums, a popcorn-inspired pretzel innovation

Snack Factory has unveiled its latest innovation, Pop’ums, bringing together the crunchiness of pretzels with the light texture of popcorn.

Flipz introduces limited-edition holiday pretzel line

Flipz introduces limited-edition holiday pretzel line

In the US, snack brand Flipz has introduced two new limited-edition covered pretzel flavours: Snickerdoodle and Peppermint Hot Cocoa.

Valora to invest $100m in US and Germany facilities to expand pretzel production

Valora to invest $100m in US and Germany facilities to expand pretzel production

Ditsch, a manufacturer of pretzel products and a subsidiary of Valora Group, will begin production at a new bakery in Cincinnati, US.

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