Gousto, a specialist in 'dinner kits', has announced a partnership with online supermarket Ocado.
Gousto dinner kits come complete with perfectly measured-out raw ingredients and recipe cards with step-by-step imagery for three separate meals, delivered straight to the customer's door in the one-hour slot of their choice by Ocado.
Gousto sources ingredients straight from the farm, and is certified organic by the Soil Association. A team of chefs and a nutritionist develop recipes each week.
"With Gousto's goal being to make it easy to cook at home with natural ingredients and Ocado's focus on quality groceries, we feel that together we can offer our customers an outstanding product and unparalleled customer service," said Gousto co-owner Timo Schmidt."
The range will initially launch with two separate boxes (for two people or a family size for 4/5 people) creating meals, ensuring maximum flavour inspiration with minimal fuss.
Gousto dinner kits (three chosen recipes) for two people will retail at £42, with the dinner kits for four retailing at £67.
- Japanese firm Mitsui acquires 15% stake in Turkish packaging leader Sarten
- US juice manufacturer Juice Tyme acquired by private investment firm
- Frozen food federation builds huge ice wall to highlight food waste problem