Monster Energy has renewed its sponsorship deal with mixed martial arts star Conor McGregor ahead of his much-hyped boxing match with Floyd Mayweather Jr. The Irishman, originally signed a deal with the energy drink giant in 2015 and will continue to feature the energy drink brand’s logo on his shorts during his upcoming fights, including his bout with Mayweather later this month in Las Vegas. To promote the partnership renewal, Monster has released a new 30-second video commercial, showcasing the brand while McGregor is training, which will be distributed on TV and across digital platforms. Monster vice president of marketing Marianne Radley said: “After two years as a Monster Energy fighter, we are excited to continue our partnership with Conor McGregor as he prepares for the biggest fight in history. “His bold confidence, determination and aggression are synonymous with our brand values and we are proud to have him represent our company.” Financial terms and the duration of the deal have not been disclosed.